Is Patient Outreach Strategy Still A Key To Success?

Patient outreach is one of the important processes that healthcare organizations need to focus on more in 2021. Today’s highly competitive healthcare environment offers various opportunities for patients to choose their healthcare providers giving the right chance to providers that integrate effective patient outreach strategies. With the help of automated patient outreach programs, healthcare practices can easily able to connect and collaborate with their patients efficiently.

Most of the healthcare practices fail to implement a proactive patient outreach strategy. In this article, we explain to you why implementing the best strategies to reach your patients are still an effective key to success.

How To Improve Patient Outreach Strategies In 2021?

1. Utilize Technology In The Right Way

If you wish to stand apart from your competitors, proper utilization of time and advanced technologies is a secret key for success. A lot of healthcare practices are making use of numerous strategies to attract their patient’s; there’s is no time to wait for patients to come to your practice first.

This is the big mistake most of the clinics are doing today. They are expecting patients to automatically visit them. Patients are treated to be a treasure and not taken for granted. When healthcare organizations are well equipped with accurate data, they can better able to understand how to retain their patient volume but also refine their patient outreach strategy for quality outcomes. The main source of patient data includes Electronic Health Records (EHR), patient satisfaction surveys and scores, Customer Relationship Management (CRM) platforms, and more.

From automated appointment reminders to secure communication systems, technology is enabling healthcare providers and payers to effectively scale their patient outreach strategy. Use the personalized methods of outreach to reach every patient, such as automated text messages, automated voice calling and answering, and more for improved results.

RELATED: 5 Pro Tips To Attract New Patients To Your Practice In 2021

2. Optimize Scheduling To Reach More Patients

The old traditional methods of patient outreach are losing their effectiveness in 2021 as they lead to more frustrating works. By streamlining and automating the scheduling as possible to reach more patients in a short time. Additionally, it removes the administrative burdens on healthcare providers and frees up more time to focus on their patient’s care. Check our blog ‘’8 new ways to think about healthcare automation in 2021’’ to learn more about the importance of automation for your practice.

3. Enhancing Preventive Care

Preventive care is another key for effective patient outreach. If done properly, improves patient outcomes, boosts practice revenue along with the patient journey. Today nearly 83% of patients are depending more on their providers for preventive care. So, the healthcare providers need to ensure quality care by treating any health issues early. This can be achieved by sending automatic patient reminders for preventive care, for example, letting patients schedule mammograms and other preventive tests.

4. Ensure The Importance Of Patient Outreach Types

The patient outreach strategy usually includes internal and external outreach methods to effectively target patients. Make sure your team knows the importance of both outreach methodologies and make it the right use for increasing patient volume. 

Internal Patient Outreach: The employees are tasked with reaching out to patients who are already enrolled in plans.

External Patient Outreach: The employees are tasked with reaching people who are not enrolled in the health plan.

RELATED: 8 Steps For Putting Patient Scheduling Into Action

5. Automated Referral Management Solutions

Referrals are one of the less utilized opportunities to improve cash flow and increase patient volume. Making the best attempt to reach out to your new referrals significantly improve the chances of the patient visit. A report indicates that over 33% of patient referrals do not correctly follow up with their healthcare specialists and about 40% of patients contact their specialties for initial inquires but refuse to visit them. So, this to be concentrated more – the care providers need to integrate advanced automation solutions to streamline patient referral programs.

Final Thoughts

Successful patient outreach strategy requires continuous analysis of data and effective use of modern technologies. The above-listed strategies will help you to achieve effective results. Equipped with the best technology-driven software, Vozo EHR & telehealth solutions help the healthcare providers to more effectively meet the growing needs of the patient population. Let us take care of your practice management so that you can focus more on delivering quality care to your patients.

To learn more about how to improve patient outreach, contact us today